8 lessons from the iPhone that we can apply to employee benefits
Joe Shaffery, Orbit Creative practice lead reflects upon the last ten years since the iconic iPhone was released to the world and concludes 8 lessons from the iPhone that we can apply to employee benefits.
A strong brand has a consistent signature across all experiences and products and this is something Apple has excelled at. Enter a store and you feel like you're stepping into an Apple-designed product. Software design fits effortlessly into the hardware, the rounded buttons matching the phone with its rounded corners.
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