Atlas Master Trust
We aim to always engage members, giving them control, comfort and confidence in their financial futures.
We understand everyday working lives
We have a deep understanding of real people, developed from Capita's interactions with over half of the UK population every day. We use this people insight and behavioural intelligence to help create communications that engage every one of our members, making them better informed, and ensuring no person is left behind.
Engaging every member, every step of the way
We think it's really important that people are able to understand how their pension works and what they can do to make sure that they maximise the opportunities they have to grow their pension account.
With nudge communications, Atlas can educate, inform and encourage members to review their accounts regularly and keep thinking about what life after work might look like for them. Whether that's reminding them when it's pay rise time, or when they're choosing their benefits, to emails on their significant birthdays or when they approach retirement.
At Atlas, we know that people like to learn and engage in different ways. That's why the member experience includes different media to cater for these different learning styles.
With lots going on, people nowadays don't want to spend their precious time filling in forms or sitting through hour-long tutorials. Bite-sized learning enables members to dip in and out of their Atlas pension whenever they need to.
Atlas is ripping up the rule book. We write without jargon and long, complicated words. We've moved away from the patronising parent / child relationship that always formed part of pension dialogue and instead, have adult conversations. We explain stuff clearly and simply, in a way that our members relate to.
And with a 'people like me' approach, Atlas can help members understand what people in similar circumstances would do, for example, with their contributions and their investments. We can create targeted and segmented communications to provide the member with a tailored suite of communication.
We believe simple user experiences create smooth paths to retirement. Our Atlas member portal, featuring an interactive pension modeller, puts members in control, giving them anytime, anywhere access to their fund choices, retirement plans and progress.
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We’re the people experts. So, whatever your HR challenges, you can tap into our expertise to resolve your challenges and deliver real results.
Contact us today to see how we can help you transform your organisation.